BS ISO 20252:2019 PDF Download
Standard EN Sample
Market, opinion and social research, including insights and data analytics. Vocabulary and service requirements
Also Known As:
SKU129973914
Published by
British Standards Institution
BSI
Publication Date2019-02-13
Pages CountPages76
What is this standard about?
This document establishes terms, definitions and service requirements for service providers conducting market, opinion and social research, including insights and data analytics
Non-market research activities, such as direct marketing, are outside the scope of this document..
Details
| Descriptors | Data handling, Quality auditing, Questionnaires, Fieldwork, Handbooks, Data processing, Data acquisition, Consumer-supplier relations, Market research, Records (documents), Instructions for use, Marketing, Organizations, Vocabulary, Personnel, Personnel management, Quality management, Management, Quality assurance systems, Training, Public opinion polls |
| ICS Codes | 01.040.03 - Services. Company organization, management and quality. Administration. Transport. Sociology. (Vocabularies) 03.020 - Sociology. Demography 03.100.20 - Trade. Commercial function. Marketing |
| Language(s) | English |
| ISBN | 978 0 580 52454 7 |
| File Size | 2.0 MB |
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